Brand upgrading service is a series of services provided by order fulfillment companies, its goal is to help the e-commerce sellers to brand. Branding is the way to make people recognize the products at a glance and distinguish them from other similar products, which is particularly significant for online business, it increases people’s trust in the store and makes them be willing to pay more for the products. But branding may be tricky for the sellers whose product source is Alibaba — There are so many cost-effective products on Alibaba, how to brand them ?(Order fulfillment Company) The Alibaba sellers can sell the same products to your competitors, how to differentiate your own products? Here are some branding tips.
Tip 1. Communicate with the suppliers to let them sell you no-logo products.
A good communication can help the seller come up with better brand strategy with lower budget. A lot of the suppliers on Alibaba are OEM(original equipment manufacturer), they are willing to sell the products themselves, no logo, no label, no brand. ChinaDivision can help the e-commerce sellers to communicate with the suppliers in Mandarin, get to know the services they can provide and get a good deal.
Tip 2. Print your logo on customized product packaging.
We all know how important product packaging is, it is the first thing a buyer lays his/her eyes on. (Order fulfillment Company) Well-designed packaging impresses the consumers and brings a unique brand image. Establishing a unique brand image is a good brand strategy for new founded e-commerce stores, because people will buy the products just to show their differences. In fact, customizing product packaging can be easy, no need to personally seek and contact the package suppliers, sellers can just focus on having the logo and packages well-designed, ChinaDivision can take care of the rest.
Tip 3. Relabel the products.
For some kinds of products, relabeling is very easy, so the seller can have them done in the fulfillment center. Thanks to the optimized operations, ChinaDivision relabel service is very efficient and affordable.
Tip 4. Use ChinaDivision value-added services.
For the e-commerce sellers who come up with comprehensive brand strategies, ChinaDivision value-added service is a good choice. Just as its name implies, ChinaDivision value-added service can add the brand value to the products, it is a series of services including:
– Customized packaging. Don’t only print logos, design a complete appearance for your products, ChinaDivision will make it real.
– Kitting & Assemble. Catalogs, leaflets, product samples, gifts, thank you cards, ChinaDivision helps you send gift packs to the buyers.
– Mark the company/brand name on the shipping labels. (Order fulfillment Company) ChinaDivision is invisible for the consumers, the shipping label says the shipper is your company.
– Other required operations to suit the branding needs.
A good brand strategy protects you from suffering from price war with competitors. (Order fulfillment Company) If you source products from Alibaba, it is a good idea to use ChinaDivision brand upgrading service, since the products are far away in China and you need to brand them and impress the consumers.