As new blue ocean markets, the Latin American markets are expected to exceed 100 billion US dollars in total retail e-commerce sales in 2025. Some sellers have discovered the potential business opportunities and are preparing for selling certain items to make a fortune.
Brazil, Colombia, Chile, and Mexico, the four major Latin American markets, have huge growth potential. Want to know what to sell for online shoppers of these four countries? Here are 3 major trends that give you some clues.
1. Latin American Music Festival
One of the most well-known music festivals will be held in Bogota, the capital of Colombia at the end of March this year. Tens of thousands of spectators will purchase clothes and accessories in advance in order to dress up to participate in this music event.
With the music festival approaching, consumers prefer clothing and accessories in holiday-style, hip-hop, and Ins-style. The suspender skirt along with accessories such as earrings with moon or butterfly elements has won the hearts of Colombian female consumers.
In hip-hop style, necklaces and rings are standard accessories. Sellers can combine necklaces and rings of the same style for sale, and set package discounts to attract buyers to buy.
2. Summer Deals
Outdoor sports such as swimming, cycling, and camping are very popular in the local areas of Latin American. Tents, cycling accessories, and seaside products have become potential categories. Products such as waterproof and anti-fog swimming goggles and water recreation lounge chairs are very popular.
Local consumers like to hold small concerts while camping, and the portable Bluetooth speaker become a must-have. Moreover, the selfie stick with a tripod and a bluetooth button is easy to store and operate remotely, and is very popular among consumers.
3. Home Life Essentials
Kitchen utensils, bathroom accessories and household tools are among the most searched keywords in Latin American markets.
Among bathroom supplies, toothbrush covers and soap dishes rank high in searches. And the soap dish, as one of the most common bathroom supplies, is purchased very frequently.
Small screwdrivers and electric egg beaters are among the best-selling products in Latin American e commerce markets.
Are you eager to expand your online business to Latin American markets? If yes, you can sell the above items to make lots of sales.